Truly You Campaign

CURLS & COILS: In all hair textures, the scalp will produce natural oil to coat your hair from the root to the ends, but in curly hair, this oil does not completely travel down the hair strands, which causes curly hair to be more prone to damage and dryness. Curly hair needs to be manually cared for using a routine that caters to an individuals type 2, 3, or 4 hair textures but even with the right intentions to take care of your hair, finding the right products for your hair type, all in one place, that caters for your hair needs and goals, make hair care and extra task to do.